AI Commerce & Product Discovery: SPINS’ Jessica Wright says brands must structure product data so AI can match attributes to shopper needs, or they’ll miss the “first three to four” recommendation spots that shape entire meals. Performance Marketing & SEO Pricing: DYAD Marketing launches a $500/month SEO program for MSPs with extra fees tied to qualified meetings, shifting more lead-gen risk from clients to the agency. Retail Activation: Auntie Anne’s teams with Activate Games for National Pretzel Month, debuting a limited-edition “Supermarket Scan” pretzel grab-and-scan game at Activate’s first Nevada location. Digital Health Recognition: Interra Health is named a quarterfinalist in the 2026 Digital Health & AI Awards for its patient-centric medication prescribing and affordability approach. Media/Policy & Consumer Protection: A DC court orders CPSC to revisit its stance on weighted infant sleep products after finding the agency’s explanation didn’t meet required standards. Local Marcom & Growth: Shopee expands Malaysia’s Instant Mart and DuniaAgro+ with vouchers, ad credits and livestream incentives to boost visibility and online sales for agro-entrepreneurs. Franchise Marketing Ops: FGMC panelists argue modern franchise marketing needs cross-functional alignment across marketing, operations, tech, finance and field support.